When it comes to energy efficiency, most homeowners think of windows, doors, or HVAC systems. But one of the most overlooked heroes of home insulation is right above your head—your roof. At Artisan Quality Roofing, we understand that a well-insulated roof doesn’t just protect your home from the elements—it plays a vital role in maintaining indoor comfort and reducing energy bills year-round.
The Roof: Your Home’s First Line of Thermal Defense
Your roof acts as a thermal barrier between your living space and the outside world. In the hot, humid summers of North Carolina, a roof that is not well insulated can let heat into your attic and living spaces. This makes your air conditioner work much harder. In winter, that same roof can let precious heat escape, leaving you with higher heating costs.
A properly insulated and ventilated roofing system helps:
- Reduce heat gain in summer
- Minimize heat loss in winter
- Lower energy consumption
- Extend the life of your HVAC system
Why Roofing Material Matters
Not all shingles are created equal. Traditional asphalt shingles tend to absorb heat, raising attic temperatures and increasing cooling costs. That’s where cool roof technology helps. It is made to reflect more sunlight and absorb less heat than regular roofing materials.
CertainTeed Landmark® Solaris®: Cool Roof Technology That Works
CertainTeed’s Landmark® Solaris® shingles are made with special reflective granules. These granules help reduce the solar heat your roof takes in. These ENERGY STAR® rated shingles are ideal for Apex’s sunny climate. They help to keep your attic cooler during the sweltering summer months. Your entire home remains cooler as well.
Key benefits of Landmark® Solaris® shingles include:
- Solar reflectance that reduces roof surface temperature
- Class A fire resistance and Class 3 impact resistance
- Wind resistance up to 110 mph, with upgrades available
- StreakFighter® algae resistance for long-lasting curb appeal
- Lifetime limited transferable warranty with SureStart™ protection
Spotlight on Silver Birch: Style Meets Performance
Among the Solaris® color options, Silver Birch stands out for its high solar reflectance and timeless aesthetic. Its light, neutral tone reflects more sunlight than darker shingles, making it one of the most energy-efficient choices available. Plus, it complements a wide range of home styles—from classic Southern charm to modern farmhouse.
Artisan Quality Roofing: Apex’s Trusted Roofing Partner
At Artisan Quality Roofing, we specialize in installing high-performance roofing systems that enhance your home’s insulation and energy efficiency. As a CertainTeed SELECT ShingleMaster™ contractor, we offer expert installation of Solaris® shingles, including the popular Silver Birch option.
We’re proud to serve Apex, Cary, and the greater Triangle area with:
- Free roof inspections and consultations
- Certified installation of CertainTeed roofing systems
- Unmatched customer service and craftsmanship
Ready to Upgrade Your Roof?
If you’re looking to improve your home’s insulation, reduce energy bills, and boost curb appeal, upgrading your roof is a smart move. Contact Artisan Quality Roofing in Apex, NC today to learn more about our CertainTeed Solaris® options and schedule your free consultation.
